LIFE LIVED IN FLOWERS AND MADURAi
What does jasmine smell like when it is no longer just a flower, but an entire world? MADURAÏ answers without hesitation, in a composition that captures the charm of this bloom as it becomes a ritual carried from India to Europe, after the Grand Duke of Tuscany brought it to the continent in 1690. To this day, fresh or dried jasmine remains part of everyday life in India, found in scented teas, delicate garlands, and offerings placed in Hindu temples. MADURAÏ honours it with the same devotion with which it honours your taste for niche delights, but to truly feel it, you must use its exceptional vintage-style spray and let the fragrance conquer everything around it.